Advertising a product or service has become a challenge for many marketers. Getting the attention of prospects with so many …
Continue Reading about Wait a Minute Mr. Postman: The Resurgence of Direct Mail
Advertising a product or service has become a challenge for many marketers. Getting the attention of prospects with so many …
Continue Reading about Wait a Minute Mr. Postman: The Resurgence of Direct Mail
It’s that time of year when non-profit organizations and charities start tugging at people’s heartstrings to donate money. These …
Continue Reading about How to Reach People Who Donate to Charities During the Holidays
Direct mail marketing has made a comeback in recent years as more companies have become frustrated with the results their email …
Continue Reading about Optimizing a Direct Mail Letter in 2014
For too many people, the idea of using direct mail for marketing purposes seems outdated, old-fashioned, and antiquated. In our …