At AccurateLeads our consumer mailing lists database is created from hundreds of unique sources including public records, surveys, phone verification, and numerous proprietary sources.
- Over 120,000,000 Households
- Over 250,000,000 Individuals
The combined data represents over 3.5 billion records which are merged, cleaned and passed against USPS software. Over 1.5 million records are corrected every month providing the most comprehensive consumer list available.
Who are you trying to reach?
The consumer data we provide is the most accurate available which will allow you to see the largest return on your investment. With over 30 years of experience our reps can provide suggestions as to what has worked best in the past and what will bring you the highest response rate.
You can choose consumers based on a number of selections from demographic factors to homeowner status and more. Below are some of the popular choices:
- Age
- Birth date adult
- Birth date child
- Children
- Ethnic
- Gender
- Home owner
- Income
- Length of residency
- Marital status
- Net worth
- Phones
- Ailments
- Automobile buyers
- Auto year, make, model
- Boat owners
- Compulsive buyers
- Contributor by cause
- Credit card holder
- Credit rating data
- Donors by cause
- Education level
- Executives at home address
- Farmers
- Grandparents
- Home schools
- Infomercial buyer
- Investors
- Lifestyle interests
- Mail order buyers
- Mortgage data
- White collar worker
- Negative financial scores
- New movers
- New parents
- Newlyweds
- Pilots
- Students college
- Students high school
- Teachers
- Teens
- Weight
- and much more
Reach the consumers who your product or service will appeal to most. We can provide the widest consumer selection criteria available.
Or Call (800) 685-4787
Consumer Mailing Lists
Tips and Best Practices
- Selling to consumers is different than marketing to businesses. Many consumers base their purchases on emotions. Businesses wanting to capture individuals will want to focus on making a positive emotional connection when promoting their product and services. Unlike businesses, consumers are spontaneous buyers and can make quick decisions based on a response from an ad or promotion. This emotional decision, which may be unconscious, can be of value to a business
- Make your message simple! People are busier than ever and do not have the time read through a lot of information. Being able to make a decision about a product or service without having to put forth too much thought from an overwhelming message will enhance your chances of winning over the consumer. Provide clear, concise information about your product or service that is easily displayed so consumers can learn and make decisions without complication. The Corporate Executive Board found that a 20% increase in decision simplicity made a 96% increase in customer loyalty.
- What is the best medium when advertising to consumers, email or direct mail? Listen to what consumers want when receiving marketing information. Even in this digital age, postal mail is still the preferred method according research. Surveys have revealed 62% said they enjoyed checking the mailbox for postal mail and 73% of Americans said they receive a lot of emails that they simply do not open. People trust direct mail over email. With the increasing threat of identity theft and viruses, consumers are more cautious when it comes to opening an email.
- Consumers love a bargain. Businesses wanting to trigger an emotional response should offer something free, a discount, cash back rewards, or any promotion that makes a customer feel as they are getting a good deal. According to a recent survey by Linkable Networks, 95 percent of Americans use coupons when shopping. Entice customers with special offers and see an increase in sales.
- Target your market. Utilizing demographics can help pinpoint the consumer you are going after. Many marketers think quantity over quality. Why waste time sending an offer to someone that will not benefit or have any interest in your product or service? For example, if a roofing company wants to advertise their services they could select homeowners with year built to eliminate apartments and renters who are not going to be interested in a new roof. Targeting the right group based on the offer will save money.
- Another way to save money is to make sure you are working with a clean list. Many businesses are unaware that the list they are mailing out has undeliverable addresses. Here at AccurateLeads we validate addresses to ensure the quality and deliverability of the file so that customers will not waste their money. In addition, if a company has a customer file we can validate the addresses and merge with files to remove duplicates. Our goal is to help eliminate unnecessary costs.
- Consumers are bombarded with marketing messages every day. Marketers can first hit the most suitable group for their product or service, and then tap into the minds of people by moving them to action with emotional triggers. Use this marketing strategy and get an opportunity to grow your business.