When advertising to a new audience it has become progressively more apparent to direct marketers that email is less responsive …
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Clash of the Direct Marketers – A Comparison of Eight Different Mailing List Vendors
AccurateLeads conducted recent research that compared eight of the most prominent direct mail vendors in the United States. The …
Research Shows Ignored Ads Have Persuasive Powers
All mailing list companies know how vitally important content is when pitching potential customers, growing their presence, and …
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Telemarketing in 2011 – Cold Calling is Still Alive but Modern Lead Nurturing Practices Have Changed
Outbound calling is being replaced by digital marketing and social media in today’s business world but when done correctly the ROI …